By Demian Russian
Sirius XM Radio (NASDAQ: SIRI) announced today that it will launch “12 Days of The Phone Show,” a twelve-day special series on its Raw Dog Comedy (Sirius and XM channel 99). This special series will begin on Thursday, December 1st at 1:00 pm ET.
Every weekday between Thursday, December 1st and Wednesday, December 14th from 1:00 – 2:00 pm ET, Sirius XM Radio listeners will be invited to call in live and entertain fellow Satellite Radio listeners all across the U.S. and Canada — while also having a shot at winning $1,000. The twelve-day series will be hosted by Raw Dog Comedy’s Steve Sturniolo and will feature a different guest host.
The winners from each show will then participate in the “12 Days of The Phone Show” semi-finals on Thursday, December 15th to compete for one of five finalist spots. On Friday, December 16th, the five finalists will compete for the Grand Prize of $25,000 during the final show.
Some become champions after a lifetime of training and relentless pursuit of the win. Our champion will have simply picked up the phone. It remains that simple – the listener who entertains us, wins. Everyone else gets hung up on. And after building up through the year with thousands of hang-ups and a few well deserving winners, our 2011 blow-out is about to begin with the “12 Days of The Phone Show” pitting more listeners against even more listeners for even more cash.
– Jeremy Coleman, Senior Vice President, Talk and Entertainment Programming, SiriusXM
Listeners wishing to participate in the “12 Days of The Phone Show” can call (877) 456-2888.
For Official Rules and complete details, visit www.siriusxm.com.
Disclosure: Long SIRI
Contact the author: DemianRussian@SatelliteRadioPlayground.com